A Luxury Program of Certain Distinction
The Distinctive Collection by Better Homes and Gardens Real Estate® is the gateway to working with some of the world’s most exceptional properties and clients. Participating agents gain access to an exclusive suite of luxury-focused marketing tools and proprietary media programs designed to stand out in a competitive marketplace. Through targeted digital campaigns, thoughtfully designed listing materials, and resources tailored for luxury branding, agents earn international exposure and attract discerning buyers.
The Distinctive Collection empowers agents to deliver the elevated service and experiences today’s affluent buyers and sellers expect — all backed by the strength, trust, and legacy of the Better Homes and Gardens® brand.
Get Staging Guidance from the Icons of Style
Created in collaboration with the design professionals at Better Homes & Gardens® magazine, the BHGRE® Staging Guide equips affiliated agents to deliver elevated service and standout results. The guide is filled with practical advice and professional insights that show how to highlight a home’s best features, enhance appeal, and create a powerful first impression. From curb appeal to interior styling, each recommendation is backed by a trusted name in home, empowering agents to inspire confidence and spark clients’ imagination.
Develop Your Skills & Master Your Craft
Be Better University® is your go-to destination for learning and growth at every stage as your business evolves. Through live classes, webinars, and on-demand resources, agents can build skills across mindset, marketing, productivity, and lead generation — all in one centralized, flexible learning environment.
The Trendmaker℠ Accreditation Courses represent the BHGRE® brand’s signature educational series focused on the latest home and lifestyle trends. Combining exclusive People Inc. data with guidance from industry professionals, these monthly sessions help agents sharpen their design expertise, anticipate buyer preferences, and bring added value to listing conversations. With insights from the Home Trends Insights Report and practical application tips, agents gain knowledge that differentiates them and adds value in listing conversations.
Built On Connection
The BHGRE® brand is part of the most connected Referral Network in real estate – connecting 340,000 agents across 120 countries, allowing users to set referral fees and share client information securely, track referrals.
Also, as a BHGRE affiliated agent, you have exclusive access to personalized subscriptions of Better Homes & Gardens® magazine. You can also customize and send subscriptions of popular lifestyle magazines like Food & Wine, AllRecipes, Southern Living, and Travel + Leisure. Each issue features a personalized label with your headshot, contact details, and a custom message—keeping you top of mind with every delivery.
Realize Your Goals With A Brand That is
Trusted and Recognized
Achieve your goals with a brokerage invested in your success. Our tailored strategies and unwavering support empower you to realize your personal and professional dreams.